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After 10 years, Amazon will end its ‘AmazonSmile’ charity program amid cost-cutting moves [Video]

Amazon is ending a charity donation program it ran for a decade in its latest cost-cutting move.

In a blog post on Wednesday, the company said the program, called AmazonSmile, will shut down by February 20 because it had “not grown to create the impact” the retailer had hoped.

The program allowed Amazon to donate a small percentage of eligible purchases to a charity selected by shoppers.

“With so many eligible organizations-more than 1 million globally-our ability to have an impact was often spread too thin,” the company said.

The decision also comes as the Seattle-based company is laying off workers and axing different areas of its business in an effort to trim costs. Other tech companies, such as Facebook parent Meta and Salesforce, are also letting workers go after ramping up hiring over the past couple of years, when the pandemic made consumers increasingly reliant on the tech sector.

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