When time and resources are short, it can be tempting to create content as you go. But coming up with new content all the time is exhausting and not very efficient. This session will help heritage organisations to plan their big pieces of content and give them practical ways of repurposing it easily and effectively. It will demonstrate how to take one blog, article or podcast, and turn it into lots of smaller pieces of content, saving time and budget. 01:50 Introduction 03:15 Session begins 41:50 Questions
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