WASHINGTON — (AP) — President Joe Biden on Friday named Christian Tom to serve as director of the White House Office of Digital Strategy, aiming to continue building relationships with creators and influencers to promote his agenda ahead of the 2024 presidential election.
Tom replaces Rob Flaherty, who departed the White House this week for an expected senior role on Biden’s reelection campaign. Tom is a veteran of Biden’s 2020 campaign effort, and served as the deputy director of the digital office after Biden entered the White House before taking on a role last year with the McCourt Institute, a nonprofit focused on advancing digital governance.
“Christian is an innovator,” Biden said in a statement welcoming him back to the White House. “He helped develop a first-of-its-kind digital strategy in 2020 — one that has continued to be a key part of this administration’s approach to reach Americans in new, …