Crossing The Chasm by Geoffrey A. Moore – Free Audiobook Summary and Review
Here is the best-selling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It’s essential reading for anyone with a stake in the world’s most exciting marketplace.
Very good book – room for improvement in the Kindle version
There are a number of great insights in this book, especially for engineers who are beginning to climb up out of their heavy technical world and want to have true and serious impact on the real world. I was a bit disappointed to see that the transformation to the online version appears to have at least one recurring defect. It looks like some symbol used in lists in the paper book does not translate properly into a symbol in the on-line version. What we see on the Kindle Reader on the iPad are lines starting with “535.” It would be nice if there were someway to point out these defects to someone with an expectation of this copy automatically get updated at some point in time.
Even with this annoyance, which caused me to downgrade the book by one star, the book is very readable and useful. I was also a bit surprised to see that the Kindle version of the book is slightly more expensive than the paper version, which makes no sense to me at all!
Did you love our upload of Crossing The Chasm by Geoffrey A. Moore – Free Audiobook Summary and Review? You may want to listen to our previous audiobooks:
Cause Marketing for Nonprofits Best Audiobook Summary Jocelyn Daw – https://youtu.be/0xNihIPYslk
Bringing Out the Best in Others! Best Audiobook Summary By Thomas K. Connellan, PhD – https://youtu.be/z5ZDMHH92-U
Build an A Team Best Audiobook Summary By Whitney Johnson – https://youtu.be/Q9SrZNK5GFA
Building A Story Brand Best Audiobook Summary By Donald Miller – https://youtu.be/JL8C0fabjZ8
Business Made Simple Best Audiobook Summary by Donald Miller – https://youtu.be/Qqkftfw3YcM