PHILADELPHIA (WPVI) — Fundraising on social media is growing in popularity. People have raised billions of dollars across Facebook and Instagram.
But one local non-profit found itself missing thousands of dollars in donation money and then got locked up in Facebook’s bureaucracy, requiring the Troubleshooters’ help to get it out.
“I can sleep now. I can sleep pretty good now,” said Louisa McLeod of Bensalem, Bucks County.
That’s after McLeod said a local non-profit called The Christmas Gala helped pay her overdue electric bill.
“I’m very grateful and I’m very happy that there are people like her out there,” said McLeod.
Cheryl Campbell founded the Bristol-based organization in 2009 to assist seniors with everyday essentials and emergency needs.
“My team would make 150 bags and would drop them on the doorknobs of the elderly,” said Campbell.
The Christmas Galarelies on donations and, like many charities, one way it raises money is through Facebook. Fundraising is now free on Facebook, as well as Instagram, and is growing …