Oscar Health, an insurance startup launched in the wake of the Affordable Care Act (ACA), is shopping around for agencies.
According to two parties with direct knowledge of the matter, the company recently issued an RFP for a competitive creative review. One indicated that it is a project-based pitch focused on further defining and raising awareness of the Oscar brand.
A client spokesperson declined to comment.
Oscar came to life in 2012; founders include CEO Mario Schlosser, Kevin Nazemi and Joshua Kushner, the latter of whom is the brother of current White House advisor Jared Kushner. Its launch came on the strength of investments from Thrive Capital, General Catalyst Partners, Fidelity Investments and more, and attracted considerable attention from the tech press.
As of its early 2016 C-round of funding, Fidelity valued the company at $2.7 billion.
The three Harvard Business School classmates started the company with the goal of helping consumers better navigate the new healthcare landscape after significant changes brought on by full implementation of the …