Resources for Nonprofit Directors

How Upstate Cerebral Palsy Attracted 2,000 Applications Using A Digital Campaign [Video]

How Upstate Cerebral Palsy Attracted 2,000 Applications Using A Digital Campaign

Francesca Orsomarso’s arsenal of digital strategies flips the script on traditional recruitment.

In today’s case study, we’re breaking down exactly how Upstate Cerebral Palsy attracted 2,000 qualified applicants within a few months of launching a campaign with FMN Creative.

Francesca shares their brilliant one-page funnel strategy (and how it was a MAGNET for attracting job seekers), plus the targeted ad approach that resonated with potential recruits and generated awareness.

Listen closely as we also reveal how integrating CRM systems with Zapier can create a personal touch, leading to staggering open rates.

Hiring great talent is something that every nonprofit has a need for. If you’re ready to amplify your current recruitment efforts and connect with your audience on social media, don’t miss this conversation!

#digitalmarketing #nonprofitmarketing

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Resources for Nonprofit Directors

Accounting Governance: Unlocking the Power of the Nonprofit Treasurer and Finance Committee [Video]

Original Broadcast Date: June 6, 2024Summary: Tune in for an insightful webinar as we dive into the important roles of the nonprofit treasurer and finance committee. Learn how they serve as the backbone of financial stewardship for your organization. This session offers practical guidance and expert advice on the responsibilities, challenges, and best practices associated with this critical position and how to unlock their collective financial leadership power for good.For further information about the webinar or to access the slide deck and resources, click here: