Neo has taken the crypto red pill. Keanu Reeves and his partner Alexandra Grant have joined in the efforts of a foundation focused on NFTs and art in the metaverse, the Futureverse Foundation.
The star of The Matrix wants you to know that he and Grant—a visual artist—are serious about NFTs. Really, he means it. The Futureverse Foundation, according to The Hollywood Reporter, is a new charitable organization that will help artists create and sell their work in the metaverse as NFTs, though they haven’t told us what that means. The famous pair are advising the nonprofit. The foundation is looking to increase access to the metaverse, particularly for artists from underserved backgrounds, and is relying on the fact that NFTs will be a legitimate form of art that has actual value instead of just an abstract concept that can be easily reproduced as counterfeits.
“I feel like the Futureverse Foundation is a proposal. If we …