Marketing and the Business Cycle
In this episode we will cover the Five Stages of the Business Lifecycle
1. Seed and Development
2. Startup
3. Growth
4. Maturity
5. Renewal or Decline
Lastly, we will cover Renewal Strategies
About the SHOW
Beyond the Logo delivers Marketing, Logo and Positioning Advice for Business Owners and is hosted by Nancy Lockhart of Lockhart Marketing and produced by Bridgetti Lim Banda of B Live Media.
About the hosts:
Nancy Lockhart
Nancy is the founder of Lockhart Marketing and a #1 Bestselling author. She leverages her expertise creating iconic brands like Blue Cross Blue Shield, Target, Kaiser Permanente, and Medtronic with her Law of Attraction life coach training and procedures to help successful woman business owners rebrand their businesses and themselves to become more profitable, successful and purpose driven.
Nancy has spoken and trained numerous corporate audiences from The National Association of Women Business Owners (NAWBO), the California Association of Health Plans, Clubhouse and countless organizational trainings on the importance of culture, brand and self worth in the business environment.
Her book, Invisible No More, Invincible Forever More is a testament to the resiliency of women and demonstrates the power of redefining who you are and creating successes beyond belief.
Get Invisible No More; Invincible Forever More on Amazon here:
https://amzn.to/3zhPREe
100% of the net proceeds from the sales of this book are donated to Dress for Success, a 501(c)(3) nonprofit charity that empowers women to achieve economic independence by providing a network of support, professional attire, and the development tools to help women thrive in work and in life.
Bridgetti Lim Banda
Bridgetti is a Talk Show Host, on Camera Confidence Coach and Executive Producer who offers Livestreaming as a Service (LaaS). She helps business owners incorporate live events, e.g. town halls, talk shows, brand awareness campaigns and fireside chats into their marketing strategy. Bridgetti is also a four time #1 amazon international bestselling author.
Contributing author in the following Books:
The Book I Read: Stories of Transformation
Get your copy on Amazon here:
https://amzn.to/3qkDiWe
ASIN: 1956665048
Invisible No More, Invincible Forever More
Get your copy on Amazon here:
https://amzn.to/3DAOqDJ
ASIN: 1734875941
100 Livestreaming & Digital Media Predictions Volume 2
Get your copy on Amazon here:
https://amzn.to/3k9doS0
ASIN: B09Y8C7NMX
100 Livestreaming & Digital Media Predictions
Get your copy on Amazon here:
https://amzn.to/3B9f8RH
ASIN: 1737661101
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