What is a Fundraising Email? [Video]

A fundraising email is an email aimed to raise funds for a specific non-governmental organization, campaign, or event. Non-governmental organizations (NGOs) and charities often use fundraising emails to attract people’s attention to a problem and encourage them to help solve the issue by donating money, food, or clothes.

In this article, we’ll unveil why you should use email marketing for fundraising and how to create an effective email. We’ll also share 10 effective tips to create a powerful fundraising email and review some excellent examples.

Email marketing is an effective channel that helps businesses and NGOs reach their key goals. Here are some reasons for you to consider email marketing to raise funds. Let’s discover them all one by one.

• Wide reach. Email marketing opens you access to a worldwide audience. With email campaigns, you can reach your potential donors instantly and ask them for help. The process is simple and fast. Fundraising …