Listen to the full episode here: https://positiveequation.com/what-makes-a-good-story-with-shereese-floyd/
Storytelling is a FUNDAMENTAL part of marketing. But what makes a good story?
When we hear stories, we feel compelled to give and to care about certain issues. And this is where today’s guest Shereese Floyd shines. Shereese is an award-winning speechwriter, TEDx speaker, and businesswoman who has been recognized for her creativity in storytelling and brand messaging. In fact, she’s helped organizations raise over $2 million dollars.
Get your notepads ready, y’all! This conversation is jam-packed with a ton of tactical tips to integrate into your organization.