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Resources for Nonprofit Directors

Affordable And Creative Nonprofit Donor Stewardship! [Video]

Affordable And Creative Nonprofit Donor Stewardship!

The CEO of Productive Fundraising, Chad Barger, leads this captivating primer on donor stewardship, done with creativity and affordability in mind.

Chad begins with highlighting a key issue: too many nonprofits prioritize acquiring new donors and overlook nurturing the ones they already have. The key to retaining donors? Consistent, multi-channel communication. It’s not enough to rely solely on emails and social media, and Chad emphasizes the power of physical mail, especially personalized die-cut postcards, which will stand out from the crowd at the mailbox and create memorable experiences for donors.

Board members also play a crucial role in stewardship. Chad suggests involving every board member, regardless of their fundraising comfort level, in this process. He shares brilliant strategies, like assigning board members to thank donors during events or having them make donor thank-you calls, which can lead to a significant 39% increase in future donations.

Chad’s advice doesn’t stop there. He encourages organizations to take donors behind the scenes, offering immersive experiences to connect them with the cause. Whether it’s a tour or hands-on involvement, these experiences create powerful connections.

Lastly, for donors who are more challenging to engage, Chad recommends using the power of our smartphones. He provides a fun example of personalized video messages directly from staff members which can be a game-changer in making donors feel appreciated and involved.

So, the key message: Don’t worry about being too small; worry about being silent when it comes to donor stewardship. Get creative, involve your board members, and use every tool at your disposal to delight your donors.

You can also listen to the show on your favorite podcast channel. Additionally, the American Nonprofit Academy provides news, inspiration, and training for the nonprofit and social impact community.

#fundraising #nonprofit #socialimpact

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Resources for Nonprofit Directors

Charities webinar - Contract exposure: managing risks in legally binding agreements [Video]

On Wednesday 11 May, Edward Bouckley delivered the next webinar in our charities bite size series. In the webinar Edward looked at some of the key aspects of managing risk when entering into commercial contracts. He discussed:• What risk management is.• What risk is and why properly managing it is so important to charities.• Some of the ways risks can be managed in contacts.Edward also looked at some of the steps that you can take to better protect your charity when entering into contractual arrangements.Here are the timestamps to help guide you through this webinar:0:52 Birketts at a glance1:18 What we will cover today2:09 What is risk management?3:07 What is risk and why is it important?3:59 Contractual risk5:58 Identifying risk10:05 Written contracts11:34 Assessing Risk13:10 The danger of "pre-contractual" agreements14:27 A cautionary tale16:21 Rights and obligations17:51 Risk - allocating and controlling18:48 Transferring risk: indemnities20:00 Controlling risk: limitation of liability21:29 Practical tips23:18 QuestionsThe webinar ended with a Q&A. Disclaimer: The content of this webinar is for general information only. It is not, and should not be taken as, legal advice. If you require any further information in relation to this webinar please contact us in the first instance. Law covered as at May 2022. Meet our expert, Edward Bouckley: https://www.birketts.co.uk/our-lawyers/norwich/edward-bouckleyContact us at: https://www.birketts.co.uk/contact-usSign up to future webinars: https://www.birketts.co.uk/events​​​​ To ensure that you are invited to future webinars and receive our newsletters please opt in to our mailing lists and select the appropriate areas of interest. https://www.birketts.co.uk/register